The SDB 12-Month Marketing Department

Build your own marketing department. A consulting-led implementation that replaces $60,000+ in scattered marketing and tech costs with one unified, owner-operated system.

Outbound usage (SMS/Email/Twilio) and media spend (Google, Meta, LinkedIn) are additional and estimated to your goals.

The Value You’re Actually Getting

If you pieced this together with separate software, freelancers, and agencies, here’s what you’d spend annually before results. We bundle it, build it, and transfer ownership to you.

What You’d Normally Pay

Technology Stack
$25,000+
Strategic Architecture
$20,000+
Coaching & Accountability
$13,000
Total Market Value
$58K–$63K

One unified system. One playbook. You own it all.

What’s Included

  • CRM & pipeline, unlimited funnels, email & SMS automation
  • Booking & calendar, reputation engine, KPI dashboard
  • Course/portal hosting, forms & surveys, e-sign
  • Messaging, positioning, personas, content & ad architecture
  • Reporting framework, budget & ROI planner
  • Weekly build sessions, bi-weekly optimization, on-demand support

Own the Systems. End the Subscriptions.

Every tool you need to operate a modern marketing department is included, pre-built, and customized for your business.

CRM & Pipeline

Lead capture, tagging, stages, tasks, and reporting.

Funnels & Websites

Unlimited landing pages, booking flows, conversion tracking.

Email & SMS Automation

Nurtures, reactivation, review requests, pipeline triggers.

Booking & Calendar

Automated confirmations, reminders, and routing.

KPI Dashboard

Live revenue, sources, conversion rates, campaign performance.

Reputation Engine

Automated review requests, response workflows, monitoring.

Branded Mobile App

On-the-go control for leads, pipelines, and calendars.

Courses & Portals

Internal training or client access; centralize SOPs and assets.

Docs & E-Sign

Proposals and agreements with integrated signatures.

Usage-based costs for SMS (Twilio), email volume, and media spend (Google, Meta, LinkedIn) are additional and scoped to your goals.

Plan Like a CMO. Execute Like an Operator.

We take your goals, market, and message and engineer a system to make them measurable, repeatable, and scalable.

Needs Analysis & Growth Audit

Pinpoint constraints, leverage points, and ROI targets.

Competitive Market Mapping

Benchmark offers, messaging, and media plays.

Brand & Messaging Framework

Voice, USP, proof points, and narrative structure.

Buyer Personas & Segmentation

Psychographics, pains, jobs-to-be-done, triggers.

Content Strategy & Campaign Calendar

12-month cadence for authority and demand gen.

Ad Creative Templates & Scripts

High-performing structures for Google, Meta, LinkedIn.

Email & Reactivation Sequences

Nurture, win-back, and review automation.

Budget & ROI Planner

Targets, sensitivity models, payback periods.

Reporting & Optimization System

Source-of-truth dashboards and experiments.

Built-In Guidance. Real Accountability.

Weekly consulting during your 90-day build, bi-weekly optimization through month 12, and on-demand feedback—integrated into the program, not billed as a separate retainer.

Weekly Build Sessions

12 meetings to architect strategy, funnels, automation, and measurement.

Bi-Weekly Optimization

18 reviews to tune campaigns, pipeline velocity, and KPIs.

On-Demand Support

Loom and email feedback between sessions to keep momentum high.

The 12-Month Path to a Self-Sufficient Marketing Department

Phase 1

Build (Days 1–90)

CRM, automation, funnels, dashboards, messaging.

Phase 2

Optimize (Months 4–6)

Refine campaigns, tracking, and sales process.

Phase 3

Scale (Months 7–9)

Expand ads, retargeting, and team training.

Phase 4

Lead (Months 10–12)

Operate independently with quarterly growth reviews.

This Isn’t Cookie Cutter. This Is Next Level. This Is Success Architecture.

This program eliminates fragmentation—combining infrastructure, leadership, and accountability under one unified framework that you own.

Book Your Strategy Call

Or link this button to your existing Calendly/HighLevel booking page.